Thursday, April 06, 2006

/Tar · ZHAY/

How do you say... Tar-zhay?

Why hasn't Target picked up on this yet? Why haven't they come out with an ad campaign exploiting what everyone calls them in jest? They could use that Deeee-lite song, and Lady Miss Kier could star. It would be trippy and fabulous.

Clearly, I'm not fully exploiting my talents. Amiga and I spoke today of potentially forming an advertising/marketing company. It would be a community service, really. I see way too many ads that suck. I could do something about that.

Also, I'd like to discuss a little Tarzhay phenomenon - why can I not get out of the store without dropping pretty close to a Benjamin? Everything is so reasonably priced (and cute!!) that I can't point to an item and say, 'Yeah, I really shouldn't have purchased that.' And that's why they own my ass.

..........
Follow-up ad: Rupaul (who, by the way, has been blogging for over 4 years) with a different take on "Sashay, Chante (You Better Work!)" - Tarzhay, Tarzhay!

6 comments:

terence said...

i laughed out lood hearing rupaul's voice doing tar-zhay, tar-zhay in my head! haha...thanks the much needed laugh.

oodles said...

Also, I'd like to discuss a little Tarzhay phenomenon - why can I not get out of the store without dropping pretty close to a Benjamin?

Let me know when you figure it out, because I go through the same ordeal. Damn you Target for making me buy things that I don't really need!

Kelly said...

Oh my gosh, I would love that ad. I don't know what the list of other Tar- words would be for the song though...

My old roommate and I used to spend almost exactly $100 every time we went. We started having to ration ourselves to one visit a month.

Anonymous said...

oodles, even when I leave with things that I do need, I don't leave without dropping at least a C note, which I have now dubbed the Mystical Phenomenon Of Precise $100 Throw While At Target (or M-POP-100-TWAT).

I have a theory that that number has something to do with the shopping threshold while at Tar-zhay. You're so excited to be there and drop things in your cart like there's no tomorrow, and then you're done. Like when on any good bender.

Speaking of which, I shall test the theory while at Target tonight with a pre-prepared list of required items.

Anonymous said...

maisnon - i like to imagine what pitch meetings are like for really random ad campaigns. like the geico car insurance one. "so, we'll have this random lizard who gets in an accident by the side of the road and who needs car insurance." if you do it enough, you realize how much sex must go on behind closed doors to get certains campaigns to air.

MMBB said...

There actually was a Target commercial in the 90s where an actor with a French accent would end the commercial with "...and it is from... Tar-zhay." If anyone finds a link to it, please post it here!!! I'm dying to see it again!!!